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How to find speakers for your event?

Finding someone who can connect with your audience, be it an entrepreneur, a scientist, an artist, a community leader or a local hero is essential. WikiTalks are at the very heart of WikiStage and it is extremely important to find the right speakers for your event. Before you start, here are two questions to ask yourself:       Who is my audience? Think of what issues or concerns they want to address, what problems they would want to be solved, or what is their passion?   What do you want from your speaker? Decide what you expect them to bring to your event, and how they are going to help you achieve your goals. Is it to motivate, educate or entertain your audience?     When you define answers to these two questions, you are ready to start. Here are some tips on how to find matching speakers for your WikiStage event:    1. Use your own network Your colleagues and friends may be able to refer you to a speaker that they have personally seen in action or they personally know. Also, you could find expert speakers by connecting with organizations and clubs in your field.   2.  Use the Internet Start with searching through your LinkedIn network of mutual contacts, YouTube and other social media. Seek out professionals who are developing content that is being read and shared by readers online.   3. Check your local university Professors can be ideal speakers because they are skilled communicators and educators. Also, many universities have a speakers bureau that connects conferences and event organizers like you with professionals interested in speaking opportunities.   4.  Look to nonprofits in your area Leaders in NGO are often very active in the community and are likely to share their experience. Consider a local nonprofit as a potential resource for a speaker.   5. Attendee feedback Always keep the desires of attendees in mind. Collect attendee feedback to see if they can recommend a speaker they are interested in hearing from.   As an event organizer, you are well aware of the role that speakers can play in the success of your event. Event organizers often tell us that they find it more difficult to find women speakers. Nevertheless, we think is worth the extra effort to look for great female speakers. A good mix and balance is a very enriching ingredient in every WikiStage conference. If you get a line-up of who can deliver excellent content to your audience, then you’re likely to have a very successful event. 

How to find sponsors for your event?

Even though finding sponsors is just one piece to the event puzzle, it’s vital for your event. For many event organizers, potential sponsors are hard to find. Providing sponsorship involves a lot of hustle compared to other organizational initiatives. But this doesn’t have always to be so difficult. Follow this 4-step guide that will help you find sponsors, and build smart relationships with them, one step at a time:                                             1.   Build a list of potential sponsors   The first step is to create a list of sponsors. Here you should think about - who could be interested to support your event?   When researching potential sponsors, start with your personal network. Then find out who has sponsored similar events in your city in the past and which companies would be interested to be presented to your audience. Contact the companies from your list to ask who makes sponsorship decisions, so that your proposal goes to the right person. As you build your list, create a spreadsheet to keep track of your outreach progress.     2.   Make the first contact online   The first email you will send to potential sponsors should be concise and to the point. Let them know why you chose to reach out to them specifically, and most important - give them the answer to the question: why should they sponsor your event?   Provide them with the next information:   -Your event’s mission or cause (what differentiates your event from others) -Your event’s audience (show how many people a sponsor could reach and what defines your audience) - How they will benefit (on-stage announcements, logo placements, website marketing, email marketing, social media/press mentions, etc.)   At the end of the email request for a short meeting, so you can work together to customize your proposal.   3.    Follow up with those who didn’t respond   It’s important to remain consistent and maintain close contact, especially when you don’t hear back from your leads right away. Simple statements that require a short feedback work the best here. Sometimes your prospects simply don’t like what you’re offering. Try to provide as many alternatives as possible, whether it’s about the channel of communication, your sponsorship package, or any other important aspects of the pitch.   4.   Measure ROI data and present it to the sponsors after the event    After the event is finished, be prepared to supply each of your sponsors with evidence that you fulfilled your commitments to them. This can be done by: - taking photos - uploading WikiTalk videos on the YouTube Channel and sharing links with sponsors - monitoring media coverage - headcount - social media mentions - attendee data collected (satisfaction, pre/post awareness, etc.) - unique website visitors   or any other evidence that proves your event was successful.   Securing event sponsors is never an easy task, but with the right resources and strategy, this can be much simpler and more enjoyable than you expect. The secret to how to get event sponsors is to understand their needs and be flexible enough to meet them. And in the end, your main goal is to organize an exceptional event that people will enjoy and talk about!

How to choose the name for your WikiStage event?

WikiStage Stanford, WikiStage Berlin, WikiStage HEC Alger, WikiStage New Cairo - These are only some of the WikiStage Event Names of past WikiStage Conferences. If you are planning to organise a WikiStage Event yourself you probably wonder: how will I call my WikiStage event?   Since our first event in 2013, we have grown into a network of more than 100 event organizers in 15 countries. Currently we have 60 upcoming events all around the world, and this number is increasing rapidly!   That's why a very important detail for us is the exact name of your license. Every WikiStage event is identified by it's license name, for example: “WikiStage Stanford” or “WikiStage Maison de l’Europe de Paris”.    The number of licenses that we give out every week is growing fast, and it often happens that there is more than one event in the same city. Because of this, we have established a set of principles for event names, so that your audience and speakers can best identify the nature of your event and who is organising it.   For this reason, for example, it is not possible to obtain very large and broad license names, such as “WikiStage Italy” (name of a country) or “WikiStage Alps” (name of a large region), etc.    We also don’t give out licenses for generic topics, such as “WikiStage Medicine” or “WikiStage Marketing”.   Sometimes we even receive several applications for the same event name. If two people apply for, say, "WikiStage Paris", it's first come first serve. If we have already given out the license for a name, we can't give it to somebody else anymore. However, it is possible that you organise a WikiStage event in the same city where another WikiStage event already exists - what you need to do is chose a license name that is clearly different from the existing one in your city.   We would like your license name to reflect either: - the name of your association, organisation, university or company - The name of the area within the city - with large cities: the name of your district, a monument or a parc that symbolises your district - the name of the location where the event is held, for example: Oslo library, or Théâtre de Châtelet. We would like to find a name together with you that more specifically represents who you are and where you will be organising the event. We would like you to choose and be happy with your license name.   By choosing the right name for your WikiStage event you will make it clear to your audience, speakers and sponsors who you are and which city or organisation you represent. We hope that with these rules we can allow many people to contribute to share fresh ideas and change the world - one event at a time.

WikiStage in Videos

About WikiStage

Ideas for Change

WikiStage is a global community of people who believe that individuals who speak up can inspire positive change in the world. We believe that our voices can contribute to a world where peace, solidarity, democracy, human rights and the protection of our planet become a reality.

We are an open community and at the heart of our group are the volunteer WikiStage Conference Organisers who until today have organised more than 100 conferences in over 10 countries. If you want to give a stage to people who make the difference, organise a WikiStage Event to amplify their message through our community.

WikiStage.org is run by people like you who create playlists about important issues and nominate speakers to enrich our video platform. Explore WikiStage to get inspired and discover a world of possibilities.

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